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GMB Profile Setup Case Study

How We Drove 38 New Customers to Maa Grocery in 30 Days

Location: 12424 Joseph Campau Ave, Hamtramck, MI
Service: Google Business Profile Creation & Verification

The Challenge: Invisible to Locals

Maa Grocery and Super Market is located on a busy avenue in Hamtramck. Despite having fresh inventory, they had zero digital footprint.

Potential customers standing just two blocks away (Lat: 42.4065) were searching for "Grocery Store" and seeing competitors in Detroit, simply because Maa Grocery didn't exist on the map.

Google Search Results showing Maa Grocery ranking
Initial Result: Now appearing in the Local Finder for high-volume keywords.

The NextGain365 Solution

We didn't just "add a pin." We engineered a complete local profile to capture immediate traffic.

  • Verification: Secured ownership of the location at 12424 Joseph Campau Ave.
  • Optimization: Categorized correctly as "Supermarket" to trigger for high-intent searches.
  • Visuals: Added storefront photos to build trust with local walkers.
209 Profile Views
42 Total Interactions
38 Direction Requests
3 Social Clicks
Graph showing sharp increase in direction requests
38 people asked Google for directions to the store in Jan 2026.

The "Money" Metric: Direction Requests

Rankings are vanity. Foot traffic is sanity.

In just one month, our setup drove 38 specific requests for directions. For a local grocery store, these aren't just "clicks"—these are people getting in their cars or walking to the store to buy.

Even without a dedicated website, we successfully captured interest, directing online traffic to their physical door and social channels.

Is Your Business Missing from the Map?

Stop losing local customers to competitors who are just better at Google than you are.

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